Shohei Ohtani.

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Redefining Greatness

Shohei Ohtani is a great baseball player.

The unparalleled challenge of mastering both pitching and hitting, executed effortlessly, leaves spectators in awe, surpassing even their wildest imaginations.

Yet, at the heart of his game lies the soul of a young baseball player ‒ a passion for the game itself. With unwavering respect for the sport, he pours his heart and soul into every play.

He challenges norms and constantly strives for greatness.

Above talent and beyond, it's a mindset any young athlete can embrace. While others settle, he's relentlessly pushing the limits.

In that run, every soul delights.

Letter From

  • Shohei Ohtani

    Los Angeles Dodgers

    To finally reveal this special logo that I’ve worked closely on is truly an exciting moment for me. It is a visual representation of my journey in baseball and I am excited to share it with the world.

  • Chris Davis

    Chief Marketing Officer of New Balance

    Since joining forces with New Balance, Shohei Ohtani has been nothing short of incredible to work with both on and off the diamond. We have collaborated with Shohei on charitable endeavors in Japan, global brand storytelling, product, and a lot more still to come. Shohei is truly a reflection of our values, and this is just the beginning. We will continue to innovate, inspire, and give back in a way that can only be expressed through Shohei.

  • Takehiko Inoue

    It's quite rare for a manga artist to receive a request to design a logo. As a manga artist, not a designer, I pondered what the meaning and charm would be if I were to create a logo. After much thought, I concluded that the answers lie in depicting movement and drawing with expressive lines.Further imagining, I wondered what kind of logo mark would reflect the person's way of life and their essence. This is because, in my view, the work of a manga artist is to portray human beings. Just as I do when creating manga characters, I first put into words my impressions of Shohei Ohtani, an unparalleled baseball player. That memo became the concept for creating the logo.

© 2024 New Balance Japan, Inc. All Rights Reserved.

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Shohei Ohtani.